Paid Media Executive

2021-11-23 13:46:462022-01-29 Rocking Zebra
Job Type Permanent Full Time
Location Swindon
Area Swindon, WiltshireCirencester, GloucestershireGloucester, GloucestershireBath, AvonOxford, Oxfordshire Swindon Wiltshire Swindon
Sector Client side marketing
Salary 30000
Start Date asap
Telephone 07917785955
Job Ref VS11218
Job Views 34
  • 1-2 years’ experience in paid digital marketing
  • Passionate, with strong analytical skills and data-driven thinking
  • Experience with website analytics tools (GA) and CRM systems
  • Knowledge and experience in running campaigns across Google Ads, Bing Ads, and Facebook Ads Manager
  • A strong understanding of bid/budget management and how changes affect performance
  • The ability to deliver insightful analysis that drives improved performance
  • Comfortable using project management software
  • Ability to analyse campaign performance and key on-site metrics using Google Analytics
  • Use MS Office to a professional standard
  • Ability to adapt quickly to ever-changing technologies and environment
  • Excellent communicator, able to speak with authority to external agencies and colleagues alike
Desirable skills/experience
  • E-commerce experience
  • Prior experience of working with data / analytics to improve digital performance, including GTM and marketing automation
  • Both B2B and B2C marketing experience
  • Any experience with the following platforms:
  • Snapchat Ads Manager
  • Twitter Ads
  • LinkedIn Ads Manager
  • Any Display DSPs
  • Experience using the Google Marketing Platform (Search Ads 360, Display and Video 360, Analytics 360 etc.)
  • An understanding of wider marketing principles: understanding user journeys and how to influence them through paid campaigns, implementing effective marketing messaging at all stages of the funnel
  • Any DMI, Google or Facebook exam certifications
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Rocking Zebra Limited
Elcot Park
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