Marketing Executive
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| Job Type | Permanent |
| Area | Wiltshire, UK |
| Sector | Marketing |
| Salary | 25000 - 30000 |
| Start Date | ASAP |
| Job Ref | 208 |
| Job Views | 281 |
- Description
- Marketing Executive (office)Swindon£25000 - £30000
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Organisation with excellent sustainability and one of the greenest companies within their sector
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Free Volunteer days within the local committee
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Fantastic progressive marketing opportunity
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Strong focus on creative content writing
This role is a great opportunity for an enthusiastic individual to become involved in all aspects of B2B marketing. Whilst there is a strong focus on content creation/copywriting and digital marketing, this varied role allows you the opportunity to develop your skills in social media, video creation, internal comms, photography, events and more!Key Responsibilities-
Researching, writing, and creating website content, including blogs, product pages, news articles, downloadable guides etc., suitable for B2B audiences and that adhere to company style and tone of voice.
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Ensuring that applicable content is well-optimised for SEO and conversions.
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Engaging with key stakeholders in the business (including designers, sales teams, management etc.) to ensure messaging is accurate and be aware of new products, projects and opportunities.
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Planning and implementing automated email follow-ups to engage sales prospects.
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Manage and implement organic social media strategy.
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Creating video content, including scripting, filming, editing, and uploading to various channels (YouTube, Facebook etc.).
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Photography of products, plus editing to optimise for web and print use.
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Ensuring brand consistency across all platforms, activities, and customer touch points.
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Creating internal comms, including company newsletters, event posters, signage etc.
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Management, qualification and reporting on new enquiries generated by web activity.
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Potential involvement with planning events and presence at tradeshows.
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Collaborating with the wider Group Marketing team to communicate plans and objectives.
Skills required-
Strong content writing skills across both digital and offline
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Experience in marketing in a (B2B) environment is preferred.
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A genuine interest in and understanding of SEO, Google and other search engines.
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Solid understanding of the principles of digital marketing.
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Experience of Hubspot methodology is advantageous but not essential.
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Ability to absorb and retain information quickly.
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Strong organisation skills and ability to prioritise and manage own workload.
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A keen eye for detail to ensure all marketing materials are accurate, consistent, and error-free.
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Ability to analyse data and metrics to measure the effectiveness of marketing campaigns and make data-driven decisions.
Experience on the following software and systems would also be advantageous.-
Wordpress CMS.
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Google Analytics.
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Basic HTML useful but not essential.
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Adobe Creative Suite preferred (particularly Photoshop and Dreamweaver, although Illustrator and InDesign also useful).
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Microsoft Office 365.
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Experience with email-sending tools and/or marketing automation platforms is also helpful but not essential.
Next steps…Send your CV to Vicky today! -
by FastRecruitmentWebsites