Digital Marketing Manager
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| Job Type | Permanent Full Time |
| Location | Swindon |
| Area | 134 |
| Sector | Marketing |
| Salary | £35k plus bens |
| Start Date | ASAP |
| Telephone | 01793734440 |
| Job Ref | jh790414 |
| Job Views | 218 |
- Description
- Digital Marketing Manager
£35,000 + benefits
Rocking Zebra Recruitment is looking for a Digital Marketing Manager to join an exciting brand based near Swindon. This is an exciting role for an experienced Digital Marketing Manager to really own the digital strategy for the business.
This is a great opportunity for someone with lots of digital knowledge and expertise to own and lead their own strategy, all to support the team KPIs of acquiring more clients/retaining them.
Reporting into the Head of Marketing and with a Marketing Exec to help support your plans you will be familiar with all kinds of customer acquisition methods mainly SEO, PPC, blogging, Youtube, and review platforms.
This is quite an autonomous role and the candidate needs to be able to hit the ground running and make decisions confidently, so would suit someone confident in their approach and well versed in making decisions.
Role Responsibilities:
Planning and managing the digital new client strategy for the business. As well as maintaining our national brand presence, a key part of the role is understanding how to rank well locally and win new clients geographically.
Facilitate new client acquisition through social media, google advertising, digital display and the website to reinforce brand reappraisal and awareness
Effectively manage all website content, with the support of the marketing exec, with regular updates and copywriting including blogs, customer reviews/ feedback and PR updates to increase visitor engagement
Helping to activate marketing plans at local clinic level using ‘digital’ channels where appropriate eg: email, blogger activity, paid advertising.
Responsible for showcasing and maximising client reviews and how these are used to improve SEO and client acquisition.
Effective campaign management - specifically email, text messaging, direct mail and social media to drive sales and support in clinic events and activities
Ability to manage a diverse range of marketing projects where required.
Manage day-to-day interactions with creative/ digital agencies, and internal colleagues where required.
Skills & Experience
Demonstrable experience in new lead acquisition using digital channels with clear demonstration of ROI/KPIS.
Experience of UX, methodologies and project management experience.
Experience manipulating and analysing data sets.
Experience managing digital agencies, managing deadlines and budgets.
Social media planning, strategy and the role this plays in an overall marketing strategy.
Ability to work cross functionally – strong team player and willing to chip in when required.
Good communication skills written and oral with excellent attention to detail.
Excellent organisation, prioritisation and co-ordination skills.
A strong leader confident in their own ability, uses their initiative and takes proactive action; not afraid to take smart risks.
If you feel that this is you then please call the Rocking Zebra Recruitment Team today or send your CV to us.
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your call and application within 3 days however if you have not heard from us in that time you have not been successful for this opportunity. Do not give up keep your eye on our website for other suitable roles. Good Luck!
by FastRecruitmentWebsites