Email Marketing Executive
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Job Type | Permanent Full Time |
Location | Cirencester |
Area | 129,134,147 |
Sector | Digital |
Salary | 23000 - 25000 |
Start Date | asap |
Telephone | 07917785955 |
Job Ref | VS784433 |
Job Views | 274 |
- Description
- Email Marketing Executive
Cirencester
£23000 - £25000
Rocking Zebra Recruitment is looking for an Email Marketing Executive for a thriving agency, supporting some of the biggest global brands. You’ll be supporting multiple campaign programs for an exciting client portfolio including, FMCG, Retail, Travel and Finance.
We are looking for a driven, deadline-oriented Email Deployment Manager to join the team and manage the creation and execution of engaging email communication programs. You will work closely with:
- Client’s marketing teams and their creative agencies and suppliers
- Accounts teams managing multi-channel campaigns on behalf of clients
- Technical teams managing clients’ databases,
- Data Planners and Insight teams helping to define advanced communication programmes.
This role will work at the strategic and operational level and create segment-based emails supported by customized content as well as execute trigger-based programs, test plans, and iterate based on performance metrics.
Key Responsibilities
Own campaigns from end to end - manage the daily set-up of one-time and automated email campaigns including creating and editing email templates, manage targeting and segmentation, scheduling, editing, and deployment to drive program adoption at scale.
- Manage monthly email calendar to document and schedule all email communications.
- Optimize against key metrics.
- Manage a continuous, meticulously planned and documented testing plan to continually improve performance of the email channel.
- Monitor email performance of one-time and automated emails and make recommendations to grow the email marketing channel.
- Maintain brand and channel standards with exacting attention to detail.
- Track email best practices, monitor industry trends, and make recommendations.
- Maintain high quality and accuracy of email templates and email lists.
- Bachelor’s degree in marketing, communication, business, or other related field.
- Relevant work experience in creating, scheduling, testing, and executing one-time and automated email campaigns.
- Strong analytical and quantitative skills, ability to use data to develop and measure marketing campaigns. You must be very comfortable using data to make recommendations and drive decisions.
- Experience using and editing HTML.
- Experience working with email service providers such as Adestra, and Marketing etc.
- Ability to prioritize workload and meet deadlines in a fast-paced environment.
- Familiarity with email best practices, industry trends, and legal compliance.
- Excellent Microsoft Office skills, including a strong working knowledge of Excel.
- Fluency in at least one other European language advantageous but not mandatory
- Strong communication skills and attention to detail
- Solid project management skills
- Familiarity with CRM systems
- Experience in B2C and B2B marketing
- Experience with Photoshop, Illustrator, and Dreamweaver or similar software
- Familiarity with using SQL and similar queries to analyse data
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your call and application within 3 days, however if you have not heard from us in that time you have not been successful for this opportunity. Do not give up! Keep your eye on our website for other suitable roles. Good Luck!