Marketing Manager
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| Job Type | Permanent Full Time |
| Location | Swindon |
| Area | 123,124,125,127,129,130,131,134,147,204,231 |
| Sector | Marketing |
| Salary | 30000-4000 |
| Start Date | asap |
| Telephone | 01793 734440 |
| Job Ref | VS675505 |
| Job Views | 1046 |
- Description
- Rocking Zebra Recruitment – Marketing jobs in Swindon, Bath and Bristol
Marketing Manager
Swindon
£30,000 - £40,000
Rocking Zebra recruitment is currently looking for a Marketing Manager to join a progressive and expanding business based in Swindon.
The Position:
The Marketing Manager will be a key member of the Sales and Marketing Teams, and report into the Head of Sales & Marketing. The role of Marketing Manager is to control and develop the brand and product portfolio for the business through proactive customer acquisition and retention.
Key responsibilities:
· Develop a cohesive strategy for the marketing department with tangible KPI’s and objectives, focusing on lead generation activity to drive sales revenue
· Build relationships with relevant industry recognised contacts
· Support the BDM team with collateral, marketing campaigns and product information
· Product management of software: product specifications, development planning, pricing and promotions
· Promote best practice among the user base, backed by content analysis and comparison
· Maintain and develop product training plans
· Responsible for new website development and roll out
· Responsible for product positioning and development plans
- To project manage all elements across the marketing plan, working effectively with both internal and external stakeholders as the recognised marketing lead
- Delivery of internal and external communications programmes
- Production of high quality marketing collateral to support business development and sales teams, including copy writing and proof reading to approved style guide standards
- Execution of content marketing campaigns across SEO, PPC and social media ensuring that fresh content is delivered for product websites, blogs and email marketing
- Create effective event marketing campaigns to promote the brand and products at key industry events and measuring ROI and conversion rates
- Produce timely and insightful reporting on the performance of all marketing activities against KPIs and objectives
Experience:
• Highly organised individual with high attention to detail and project management skills
• Marketing Qualifications or qualified by experience
• Proven track record of success within a product launch support role
• Able to work in a structured and well planned method
• Familiar with using content management systems and an understanding of current best practices in digital marketing tools and email best practice
• Experienced in event marketing
• Competency in researching market intelligence and market analysis using personal initiative.
You will have;
• A proven track record working within an offline/online marketing function with a commercial focus.
• Specific experience of CRM, email and campaign marketing, website management.
• Experience working with lead generation and sales teams
• Strong research and analytical abilities; data management, interpretation, reporting and insight.
• Strong understanding of current online marketing concepts, strategy and best practice.
• An ability to analyse and research problems and present back to key stakeholders
• The ability to manage multiple projects simultaneously.
• Attention to detail and time management skills.
This role will also involve some ad-hoc travel to meet customers for market research and development purposes
If you feel that this is you then please call the Rocking Zebra Recruitment Team today or send your CV to us
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your call and application within 3 days however if you have not heard from us in that time you have not been successful for this opportunity. Do not give up keep your eye on our website for other suitable roles. Good Luck!
by FastRecruitmentWebsites