Description

Head of Marketing

Overview

Leading the development and implementation of marketing strategies to drive interest and sales.

Focusing on growing audiences and the uptake for products and services.
Reviewing and reporting on all areas of the marketing strategies and its implementation.
Developing the corporate brand identity in consultation with senior managers
Managing creative agencies and retained partners.
Identifying ways to grow the marketing department and secure resources.
Sourcing talent to ensure the curation and retention of specialist skill sets across your teams.
Monitoring, reviewing, and reporting on all marketing activities, results, and (ROI).
Conducting strategic marketing analysis that will help guide marketing messages.
Overseeing social media planning and execution.
Consistently identifying new or expanded revenue opportunities
Ensuring that all current marketing and copyright regulations comply with accepted professional standards, policies, procedures, and legislation.
Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the company’s values and championing the leadership behaviour framework.

In addition, as Head of Marketing you should be:

Ideally min 5 years’ experience in a marketing role – experience of Software as a Service (SaaS)

Minimum 3 years’ experience in a management role.
Practical experience and knowledge of search engine optimisation (SEO), lead generation and affiliate marketing practices, techniques, and outcome expectations.
Experience in leading your teams’ day-to-day duties and responsibilities, as well as project managing larger ad hoc projects.
Experience of creating, leading and delivering multi-channel marketing strategies in a B2B environment.

Next steps

Send your CV today.

Job Type	Permanent
Area	Gloucestershire, UK Gloucestershire UK
Sector	Marketing
Salary	48000 - 52000
Start Date	ASAP
Job Ref	369
Job Views	127

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Head of Marketing