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Delivering integrated B2B marketing campaigns across digital, email, print and events
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Planning, creating and executing multi-channel marketing campaigns from brief to delivery
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Producing creative marketing assets including brochures, presentations, email campaigns, social content and sales collateral
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Writing engaging B2B copy for campaigns, articles, websites and social media
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Supporting exhibitions and events, including pre-event promotion and post-event follow-up
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Working closely with sales to develop campaigns that generate leads and support business growth
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Monitoring campaign performance, analysing results and recommending improvements
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Managing external suppliers including print, digital and creative partners where required
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Ensuring consistent brand messaging across all marketing communications
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2+ years' experience in a B2B marketing role
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Proven experience delivering integrated marketing campaigns
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Strong copywriting and content creation skills
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Confident using Adobe Creative Suite (Photoshop, InDesign and Illustrator)
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Experience with CMS platforms and Google Analytics
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Able to manage multiple projects and priorities simultaneously
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Commercially aware with an understanding of lead generation and campaign ROI
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Strong eye for design and the ability to create professional marketing collateral
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Experience supporting exhibitions or events would be beneficial
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Knowledge of marketing automation, CRM platforms or basic HTML/CSS would be an advantage.
by FastRecruitmentWebsites