Email Marketing Specialist
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| Job Type | Permanent |
| Area | Wiltshire, UK |
| Sector | Digital |
| Salary | 27000 - 32000 |
| Start Date | ASAP |
| Job Ref | 181 |
| Job Views | 239 |
- Description
Email Marketing Executive
- Responsible for supporting b2b demand generation channels
- Well regarded business, expanding rapidly
- Opportunity to join a dynamic team
- Hybrid, will suit an individual looking to expand into demand generation/performance marketing
We are looking for an experienced Email Marketing Executive to support increasing sales through improved customer retention and lead generation, providing added value service to our customer base whilst maintaining and enhancing our brand profile within the market and those of our partners..
Key purpose:-
- Build and maintain the system of automated email communications for our customers
- Maintain and manage customer and prospect data in CRM systems
- Provide a clear view of our campaigns to key stakeholders through relevant reporting
- Responsible data management of the email platform
- Ensure customer and marketing email communication delivery is effective and compliant
- Help maintain and manage customer and prospect data in CRM systems
- Responsible for ensuring all branding and content for templates is updated in a timely manner
Summary:-
- Create, implement and maintain customer communications and marketing automation programmes
- Contribute to and support the overall marketing communications strategy
- Assist with data hygiene, system maintenance and lead management
- Monitor program performance and develop necessary reports/reporting structure
- Participate in cross-functional digital marketing projects that include Marketing Automation
- Manage email communications to ensure quality and consistency
- Assist with data hygiene, system maintenance and lead management
- Assist in list management (Data List and imports)
- Participate in strategy, customer journey design and content development for new campaigns
- Manage email communications to ensure quality and consistency and compliance
Experience:
- 3 years’ experience in email marketing and automation
- Expertise in building / designing HTML emails, data management, CRM
- A planning mind-set and exceptional attention to detail
- Strong strategic, analytical, organizational and personal sales skills
- Eye for accuracy: Deliver work of a consistently high standard, which is meticulously checked
- Excellent commercial awareness.
- An ability to work in a dynamic and fast paced environment, enjoying the challenge of managing multiple projects simultaneously, working under pressure and to tight deadlines
What’s in it for you?
• Hybrid working with excellent opportunity to develop professionally
• Being part of a leading organisation with significant opportunity for growth
• Shape and influence the customer message across a number of sectors
Next steps
If this sounds like you, please send your CV to us today!
