Digital Marketing Manager

2019-05-14 15:09:152019-06-29Rocking Zebra
Job Type Permanent Full Time
Location Salisbury
Area Marlborough, WiltshireHungerford, BerkshireReading, BerkshireNewbury, Berkshire Salisbury
Sector Client side marketing
Salary £40k plus bens
Start Date ASAP
Telephone 01793 734440
Job Ref jh682722
Job Views 144
Digital Marketing Manager
Rocking Zebra recruitment is currently seeking a Digital Marketing Manager for a growing B2C organisation based in Hampshire.  The position will report to the Head of Marketing and will manage a team comprising of; Email Production Coordinator, Social Media and Marketing Coordinator and Retail Promotions Assistant.
The vision is a truly connected customer experience, evolving strategies to deliver and improve customer engagement, experiences and lifetime value. The Digital Marketing Manager will lead all digital marketing programs. You will develop, implement, measure and optimise our customer experience across all channels, with a focus on acquisition and retention.
We are ideally seeking candidates who can demonstrate a strong B2C digital marketing background, ideally, from a product environment.
Customer centric
Acquisition track record
Strong people management skills
Intermediate Excel skills
Experience using; Google Analytics or similar application
Social media applications and Tweetdeck and Hootsuite
Degree or marketing professional qualification (Diploma).
Current member of CIM desirable.
You will be a brand ambassador for the organisation with all points of contact, both externally and internally.
Budget responsibility for all digital marketing programs including email, SEO, SEM, affiliate, remarketing and partnerships.
Develop new customer acquisition and retention strategy for digital marketing.
Select, negotiate and manage all external 3rd party vendors and programs, specifically SEO, PPC and PR agencies.
Support Digital Marketing Team in shared aspects of program management, such as specialised reporting and analysis requests, special campaign coordination projects, and strategy development work.
Lead and manage all internal events/promotions
Leadership over specific partner marketing efforts: strategy, creation, execution and measurement.
Responsible for the training, development and line management of a small team.
Knowledge, Skills & Qualifications Required
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your application within 3 working days, however, if you have not heard from us in that time you have not been successful for this opportunity. Do not give up keep your eye on our website for other suitable roles. Good Luck!
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