PR Account Director


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2019-04-07 10:49:581970-01-01Rocking Zebra
Job Type Permanent Full Time
Area Oxford, OxfordshireWallingford, OxfordshireBracknell, BerkshireHungerford, BerkshireMaidenhead, BerkshireReading, BerkshireWindsor, BerkshireNewbury, Berkshire
Sector Agency side
Salary 38000 - 42000
Start Date asap
Telephone 07917785955
Job Ref VS866649
Job Views 122
Description
Account Director – PR
Reading
£38,000 - £42,000 + Bens + car allowance
 
Rocking Zebra Recruitment is recruiting for an experienced PR Account Director to join a highly successful agency based in Berkshire.
The account director will head up a number of accounts across the agency, working with the SAM/AM to develop a PR programme based on client expectations. The AD is ultimately accountable for the actions of the whole team, so must be aware of any potential issues with the day-to-day running of the account and ensure the team is motivated and has the necessary skills and resources to succeed. An account director is also involved in securing new business opportunities and working with a team to deliver successful pitches and PR proposals.
Account responsibilities:
 
Plan, develop and oversee the execution of PR strategies to support the objectives of the client’s business, within agreed timescales and budgets to ensure the account remains stable and profitable
 
Hold regular client review meetings to review the PR strategy and ensure it complements business and marketing objectives and plans
 
Identify opportunities to increase fee income and sell additional services to clients, through additional ongoing activity or project work
 
Ensure rigorous quality control is maintained in all work produced by the account team, and Berkeley guidelines are adhered to
 
Provide messaging and marketing support for clients as appropriate
 
Speak regularly with clients to ensure they are happy and to discuss any potential issues or a need to reset expectations etc
 
Company responsibilities:
Actively develop own new business opportunities through industry contacts, networking, attending events, exhibitions, social networking etc
 
Be active on the company blog and Twitter and understand the tools and benefits associated with digital PR and encourage the sharing of new ideas, tools and approaches
 
Attend credentials meetings to qualify leads produced by the telemarketing team or other lead generation activities and lead pitch team
 
Line management responsibilities for AM/SAM level and responsibility for mentoring other individuals within the organisation
 
Be involved in setting and enforcing company policies and procedures and training programmes
 
Take a lead role in helping to cultivate team spirit and culture in the office, along with emphasising the company values in collaboration with the Divisional Director (DD) and Deputy
 
Key Skills:
 
Strong leadership skills to inspire and motivate individuals to exceed client expectations.
 
Good listener and approachable
 
Creativity, energy and enthusiasm
 
Good organisational and time management skills
 
Display autonomy and accountability; be able to make a decision.
 
Strong relationships with all target media, including national and online press
 
Self - motivation and a persuasive manner
 
Proven spoken and written communication skills across a variety of areas
 
Enhanced 'people skills', able to adapt to a range of audiences both internally and externally
 
Thorough understanding of clients’ business and their market.
 
Consistent professional manner
 
Proven presentation and negotiation skills
 
 
If you feel this is you then please call the Rocking Zebra recruitment team today or send your CV to us.
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role.  We will endeavour to respond to your call and application within 3 days, however if you have not heard from us in that time you have not been successful for this opportunity.  Do not give up! Keep your eye on our website for other suitable roles.  Good Luck!
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