Head of Campaign Marketing


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2018-11-21 09:53:481970-01-01Rocking Zebra
Job Type Permanent Full Time
Location Oxford
Area Oxford, Oxfordshire Oxford
Sector Client side marketing
Salary £attractive, 20% bonus, bens
Start Date ASAP
Telephone 01793734440
Job Ref jh836233
Job Views 248
Description
Head of Campaign Marketing
£attractive, 20% bonus, bens
Oxford
 

This is an exciting high-profile new Head of Campaign Marketing role for an exciting high growth organisation based in Oxford.  The focus of this role is B2C.  We are keen to engage with candidates who will thrive on the challenge of test to create a new consumer retail digital acquisition channel within a mature traditional sector.  This role will suit a high achieving bright individual who enjoys an energetic environment with a can-do attitude to thrive in a fast-paced entrepreneurial environment.
This is a new role and you will take full responsibility for test, budget, board sign off and execution.  This is an exciting role and one where you can make a significant name for yourself with the business and industry.
 

Responsibilities to include:
 
Develop and test new propositions via digital consumer channels
Test new types of product offering enhancing the core offering
Research and data testing with partners alongside potentially identifying new partners to test
Work close with Head of Digital in execution of test
Test offline acquisition consumer channels, above and below line outputs
Customer journey mapping, touchpoints, creating repeat business and book of future value
From test to board approval and implementation responsibility
Test and post test budget responsibility
Total responsibility for all consumer marketing campaigns
Team structure and hiring decisions
Brand positioning through effective use of brand tone and visual identity
 
 

We are looking forward to engaging with ideally B2C client or agency side candidates who can demonstrate experience of developing consumer facing propositions with strong quantified measurable results through innovative digital channels.
This is quite a unique role to create new go to market consumer acquisition proposition for a high growth well funded business.  The environment is fun, fast paced and will suit an entrepreneurial individual with a desire to get their hands dirty.   
 

If you feel that this is you then please call the Rocking Zebra Recruitment Team today or send your CV to us.
 

Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your call and application within 3 days however if you have not heard from us in that time you have not been successful for this opportunity. Do not give up keep your eye on our website for other suitable roles. Good Luck!
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