PR Executive- B2B + B2C


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https://www.rockingzebra.com/37-marketing-executive/marketing/wiltshire/job2021-10-01 10:07:591970-01-01 Rocking Zebra
Job Type Permanent Full Time
Location Trowbridge
Area 122,123,124,125,127,129,130,131,137,138,139,190 Trowbridge
Sector Marketing
Start Date ASAP
Job Ref MC1231208
Job Views 630
Description
PR Executive- B2B & B2C
Trowbridge
£25,000 - £28,000 DOE + BONUS + BENEFITS

  • UK industry leading supplier
  • Family owned with their values at the heart of their business
  • Opportunities for career and skills development
  •  
We are looking for an ambitious and energetic PR Executive to join a leading brand based on the edge of Wiltshire. As PR Executive, you will play a pivotal role in the ongoing delivery of the internal communications programme, across B2B + B2C channels.

The day to day…

  • Providing day to day PR support to company’s B2B + B2C channels
  • Taking ownership of the creation and management of forward feature schedules across trade magazines and content
  • Drafting trade media announcements and liaison with parties across photography and other elements
  • Delivering outreach (issuing of press releases) of approved announcements to media partners and ensuring optimisation of resulting coverage
  • Updating the B2B plans on a weekly basis against coverage secured during the week
  • Driving good relationships with media audiences
  • Sell in of certain stories and pitch elements such as voice leadership pieces
  • Monthly measurements – compilation of coverage and working with the team to ensure monthly measurements, KPIs and reports are listed, created in given formats and issued to set timelines and schedules
  • Supporting with the organisation of any bespoke press launches and events
  • Pulling together bi-weekly updates for distribution across the team
  • Liaison with industry associations to ensure items such as newsletters and websites are covered
  • Liaison with the Content team around case studies, transcripts and briefing
  •  
To be considered for this role…

  • Demonstrable experience as public relations executive or similar role- min 18 months
  • Evidence of good writing skills and evidence of delivering compelling content
  • Good communications skills to accompany clear thinking and vision
  • Media – Experience of media audiences and communities and digital platforms and how the media works
  • Excellent communication and presentation skills
  • Proficient in Microsoft Office suite
  • Experience of B2B and B2C PR
  • Social Media: Knowledge of social media and how to focus the right messaging into the right communities.
  • Ability to work under own initiative
  • Ability to work under pressure and with tight deadlines
  • Strong relationship builder
  • Good influencing skills
  •  
Next steps?

Send your CV to Michaela today!
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