Description

Digital Marketing Executive - Chippenham (Hybrid)

£28000 - £30000

Are you a passionate and tech-savvy digital marketer with a flair for creative ideas? We are seeking a Digital Marketing Executive to join our team based in Chippenham. This is a full-time role with the flexibility of hybrid work.

As a Digital Marketing Executive, you will play a crucial role in our marketing efforts to drive lead generation, brand engagement, and conversions in a dynamic B2B environment.

Reporting to the Digital Marketing Manager, you'll work closely with our internal marketing team and external agencies to execute impactful marketing campaigns. You will be responsible for managing various digital channels including email, social media, PPC, and our website CMS. Your creative ideas and technical expertise will contribute to reinforcing our marketing initiatives.

Key Responsibilities:

Assist in developing the overall digital marketing strategy, encompassing social media, website, lead generation, and brand awareness.
Collaborate with media agencies to design and execute effective paid campaigns across social media and SEM.
Implement digital marketing activities across multiple channels (social media, email, display advertising, SEO, SEM).
Manage website CMS and content updates, working closely with internal teams across the business.
Create engaging landing pages and optimize user experiences on our website.
Coordinate and monitor social media schedules, reporting against KPIs.
Drive campaign delivery using marketing automation tools for lead generation and B2B service promotion.
Collaborate with design and marketing teams to create on-brand assets for various digital platforms.
Measure and analyse digital marketing performance using analytics tools.
Manage relationships with supporting agencies and oversee budget tracking.
Act as a point of contact for digital marketing queries and collaborate with internal stakeholders.
Stay updated on digital marketing trends and contribute to the long-term strategy.

Qualifications and Skills:

Proven experience as a Digital Marketing Executive or similar role.
Minimum of 1-2 years' B2B marketing experience in-house or agency.
End-to-end campaign management skills.
Excellent written and verbal communication skills.
Strong organizational and planning abilities.
Self-motivated team player with flexibility.
Proficiency in analysing and reporting on marketing performance.
Familiarity with website CMS and social media management platforms.

Desirable Qualifications:

Marketing or Business Degree.
Proficiency in Microsoft Word, Excel, PowerPoint.
Experience with graphic design and CRM software.
Industry digital qualifications (Google Analytics, B2B Analytics).
Knowledge of marketing automation platforms and principles.

What We Offer:

In addition to a competitive salary, we provide a safety-oriented work environment and a range of benefits, including a company pension scheme, generous holidays, cycle-to-work scheme, online discount platform, onsite parking, and more. We prioritize career development and offer training opportunities in a dynamic setting.

Job Type	Permanent
Area	Wiltshire, UK Wiltshire UK
Sector	Digital
Salary	28000-30000
Start Date	ASAP
Job Ref	268
Job Views	223

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