Marketing Executive
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| Job Type | Permanent Full Time |
| Location | Swindon |
| Area | 134 |
| Sector | Marketing |
| Salary | £35k, bonus, bens |
| Start Date | asap |
| Telephone | 01793 734440 |
| Job Ref | jh862175 |
| Job Views | 505 |
- Description
- Marketing Executive
£35k, bonus, bens
Our client, a well-established and leading B2B IT, Cloud, Data Security and Communications specialist, is currently recruiting for a Digital Marketing Executive to join their growing team on the outskirts of Swindon, and in the heart of Oxfordshire.
Responsibilities;
- Responsibility for planning and budgetary control of all digital marketing
- Manage and deliver a content marketing program
- Develop a customer journey profile
- Implement and manage marketing automation solutions
- Develop and manage a dynamic lead funnel
- Communicate with target audiences to build and develop sales ready leads
- Create marketing plans, advertising, direct marketing and digital campaigns
- Write and proofread marketing copy
- Produce or edit creative content, including videos and blog posts
- Run and oversee social media channels to enhance audience engagement
- Run event marketing such as conferences, seminars, receptions and exhibitions
- Maintain and update customer databases
- Conduct market research, for example using customer questionnaires and focus groups
- Evaluating customer research, market conditions and competitor data
- Review new technologies and keep the company at the forefront of developments in digital marketing.
- Previous experience in a similar role developing a marketing strategy
- The ability to evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
- The ability to lead external agencies, when appropriate, to effectively manage events, relationships, presentations, promotional materials and online activities
- Marketing automation experience
- Knowledge and experience of lead generation
- Knowledge of the lead funnel
- Knowledge of and experience with content marketing
- Understanding of Marketing Automation platforms
- Adobe Suite Experience
- WordPress Experience
Other skills;
- You will ideally have a marketing qualification
- Some knowledge of the IT industry would be advantageous but not required
- Office 365 knowledge is preferred but not critical for the correct candidate
Rocking Zebra want to offer you the best service possible and we urge you to follow up yourapplication with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your application within 3 working days, however, if you have not heard from us in that time you have not been successful for this opportunity. Do not give up keep your eye on our website for other suitable roles.
Good Luck!
by FastRecruitmentWebsites