Head of Marketing
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Job Type | Permanent Full Time |
Location | Bath |
Area | 190 |
Sector | Marketing |
Salary | £45k plus bens |
Start Date | ASAP |
Telephone | 01793734440 |
Job Ref | jh772132 |
Job Views | 269 |
- Description
- Head of Marketing
£45,000 plus bens
Rocking Zebra Recruitment is looking for a Head of Marketing to lead the responsibility of managing a team whose focus is to communicate our combined proposition, focusing on creating consistent messaging and developing strategies and tactics to target specific sectors, businesses and decision makers. Reporting to the board, with a dual focus on brand-building and lead generation this is an exciting and flexible role, offering the right candidate the ability to manage the marketing team.
Role Responsibilities:
This is a varied role encompassing all marketing activity for the four businesses and complete integration with the new business process.
Ultimately, the role of marketing in this environment is the creation and broadcast of a clear, compelling and concise proposition, the success of which is measured on the introduction of new prospects and clients.
Key responsibilities will include, but are not limited to:
Oversee and provide effective leadership and management to a dynamic marketing team of five (skillsets including design, strategy & planning, campaign management and execution)
Ensuring staffing levels are maintained to complete all aspects of the Group marketing strategy (including recruitment and mentoring team members).
Develop marketing strategies to support private client growth
Manage the development of marketing collateral to support business objectives.
Liaise closely with the Communications team to ensure activities support marketing objectives and campaigns
Report on all marketing activities to the Directors and Senior management team
Manage the departmental budget within agreed financial boundaries.
Making sure that brand guidelines are adhered to in all marketing activities across the company.
Ensuring marketing activities meet best practice and legislative requirements with a focus on Data Protection/GDPR requirements
Assist in the bid management process and ensure this role is performed to a high standard on all pitches and bids of a certain size
Skills & Experience
Proven line management experience in a dynamic team
Proven experience of working to a formal sales process with success in meeting commercial objectives
Proven experience of managing multiple large scale pitches/bids
Have demonstrable experience of working on effective marketing strategies and campaigns that deliver great results
Can quickly grasp our customer profiles and develop marketing campaigns that creatively match their needs and are targeted to reach them in a way they want
Analyse marketing results against objectives and make recommendations for improvements to the marketing plans
Oversee implementation and continuous analysis of the Marketing strategy - including campaigns, events, digital marketing, communications and PR.
Confident, driven and dynamic leader
Entrepreneurial mind-set with the ability to spot opportunities in a competitive environment
Experience of implementing If you feel that this is you then please call the Rocking Zebra Recruitment Team today or send your CV to us.
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your call and application within 3 days however if you have not heard from us in that time you have not been successful for this opportunity. Do not give up keep your eye on our website for other suitable roles. Good Luck!