Head of Digital Marketing
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Job Type | Permanent Full Time |
Location | Winchester |
Area | 207 |
Sector | Marketing |
Salary | £80k plus bens |
Start Date | ASAP |
Telephone | 01793734440 |
Job Ref | jh723503 |
Job Views | 513 |
- Description
- Head of Digital Marketing
Winchester
£80,000 plus bens
Digital Head of Marketing for an exciting b2c organisation. With a lean towards developing the social engagement strategy you will also be equally experienced leading a digital marketing team to deliver industry leading results. You will have a strong background in delivering results, and be capable of maximising a brands development budget to attract new customers and meet business goals. You will have the ability to plan and execute cross-platform marketing campaigns that are orientated towards brand awareness and sales.
Responsibilities:
Design, implement and manage effective social media, SEO campaigns and all online activity
Provide strategic digital/SEO marketing planning
Responsible for optimising social, advertising and marketing campaigns and website performance
Investigate opportunities and provide ideas for new, and improvements to online campaigns, communications and the overall digital strategy
Identify and deliver innovative ways to drive growth in customer acquisition, engagement, and retention
Participate in business requirement gathering for product improvement and product releases
Deliver high quality and effective multi-channel campaigns, working with agencies and the internal Marketing team
Optimise and share best practice across all online activity
Analyse and report on trends, habits and behaviour of site visitors and customers to identify opportunities and improve conversion.
Experience of working within budgets and delivering to ambitious targets
Ensure all brand messaging and design is consistent and in line with sales and marketing strategy
Responsible for achieving online sales targets
Experience
Have an excellent understanding of current online marketing concepts, strategy and best practise
Have online experience in social media, SEO, PPC, Affiliates , Digital display and social metrics
Have strong analytical skills and experience in CMS, Google Analytics & CRM platforms
Track record of delivering increased ROI
Ability to focus on strategic priorities and deliver scalable results
Passionate about customers, results and online excellence
Familiar with the latest in trends and future opportunities
Excellent stakeholder management - building relationships, influencing, listening and managing expectations
Excellent attention to detail to manage creative detail, copy and design.
Be a confident and persuasive communicator
Have a willingness to be hands on in a fast moving organisation
Proven planning and strategic and organisational skills
This is an excellent time to be joining this organisation, if you feel that this is you then please call the Rocking Zebra Recruitment Team today
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your call and application within 3 days, however if you have not heard from us in that time you have not been successful for this opportunity. Do not give up! Keep your eye on our website for other suitable roles. Good Luck!