PPC Manager


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https://www.rockingzebra.com/1322/job2017-05-18 08:13:241970-01-01 Rocking Zebra
Job Type Permanent Full Time
Location Swindon
Area 134 Swindon
Sector Marketing
Salary £45k plus bens
Start Date ASAP
Telephone 01793734440
Job Ref jh682716
Job Views 421
Description
PPC Manager
Swindon
£45,000 plus bens
 

Rocking Zebra Recruitment is looking for a successful PPC Specialist will be the "go-to" person for Pay-Per- Click advice in the organization. You will be delivering best practice digital advertising activity, providing day to day optimizations & strategy input on pay-per-(PPC) and display advertising campaigns across multiple revenue streams. A strong commercial focus will be required. The role will suit an individual who enjoys a fast paced environment focusing on commercial return across the product range.
 
 
Job Description
 
Define PPC strategy for a range of brands, including mobile and tablet campaigns
Manage large scale PPC campaigns across Google and Bing - and manage all paid search advertising campaigns
Manage PPC and Paid Media campaigns across all social and retargeting networks
Implement A/B and multivariate testing to continuously improve ROI and performance
Use key programs such as Google Adwords and Google Analytics to analyse and report on all PPC campaigns for all stakeholders throughout the year
As PPC Manager you would manage large scale PPC budgets for a range of operating brands within the UK organization.
Optimise all PPC activity, including bid management, copywriting and competitor benchmarking
Landing page testing and optimisation
Working closely with our digital agency to optimize and push performance
 
 
Experience:-

At least 3-5 years of experience in managing PPC campaigns and developing PPC strategies
Large scale budget management experience
Experience in bid management software is a must, DoubleClick specifically is a preferred.
Strong analytical and reporting skills
A good working knowledge of key programmes including Google Adwords and Google Analytics
Experience of managing multiple PPC campaigns simultaneously
A sound working knowledge of the complete digital marketing mix, particularly SEO and Social Media
Strong communication and copywriting skills
Good working knowledge of Office programmes, particularly Excel and PowerPoint
Google Adwords Certification – desirable
The ability to successfully implement new PPC campaigns and achieve excellent ROI
The ability to work well as part of a larger management team
Fluency in an additional language, such as French or German, would be a bonus
 
 
If you feel that this is you then please call the Rocking Zebra Recruitment Team today
 

Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role.  We will endeavour to respond to your call and application within 3 days, however if you have not heard from us in that time you have not been successful for this opportunity.  Do not give up! Keep your eye on our website for other suitable roles.  Good Luck!
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