Senior Marketing Executive
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Job Type | Permanent Full Time |
Location | Swindon |
Area | 123,124,125,127,129,130,131,134,147,179,190 |
Sector | MarketingDigital |
Salary | 25000 - 32000 |
Start Date | asap |
Telephone | 07917785955 |
Job Ref | VS648965 |
Job Views | 1765 |
- Description
- Rocking Zebra Recruitment – Marketing jobs in Swindon, Bath and Bristol
Senior Marketing Executive
£25,000 - £32,000
Swindon
Rocking Zebra recruitment is currently looking for a Senior Marketing Executive to launch a brand new product for a growing business based in Swindon
The Position:
The Senior Marketing Executive will support the product launch and business growth. You will be responsible for developing and executing effective marketing tactical plans to achieve adoption targets across both target groups, the network and consumers, and to achieve channel targets with key software partners
You will work within the marketing team to plan, deliver and evolve the marketing strategy and tactical campaigns, ensuring delivery against business objectives, increasing lead and revenue targets.
Key responsibilities:
- To project manage all elements across the marketing plan, working effectively with both internal and external stakeholders as the recognised marketing lead
- Create, develop and execute compelling tactical marketing campaigns ensuring that the appropriate tools are used across both digital and traditional channels to achieve channel targets and KPIs
- Delivery of communications programmes to ensure that external brand awareness scores are achieved and customer satisfaction ratings are achieved
- Delivery of internal communications programmes
- Production of a high marketing collateral to support business development and sales teams, including copy writing and proof reading to approved style guide standards
- Execution of content marketing campaigns across SEO, PPC and social media ensuring that fresh content is delivered for product websites, blogs and email marketing
- Manage internal and external resources to ensure that all elements of the marketing plan are delivered on time and to agreed budget
- Create effective event marketing campaigns to promote the brand and products at key industry events and webinars measuring ROI and conversion rates
- Produce timely and insightful reporting on the performance of all marketing activities against KPIs and objectives
- Build channel and network programmes to maximise stakeholder and partner relationships to contribute to sales adoption targets and feed into new business development
- Maintain current knowledge of market developments and customer activities.
Experience:
• Highly organised individual with high attention to detail and project management skills
• Marketing Qualifications with digital qualifications preferred
• Proven track record of success within a digital environment ideally in a product launch support role
• Able to work in a structured and well planned method
• Familiar with using content management systems and an understanding of current best practices in digital marketing tools and email best practice
• Experienced in event marketing
• Competency in researching market intelligence and market analysis using personal initiative.
You will have;
• 5+ years experience in a marketing role with a minimum of 2 years’ hands on experience managing B2B digital marketing activity
•
• A proven track record managing a digital marketing function with a commercial focus.
• Specific experience of CRM, email and campaign marketing, website and social media management.
• Experience working with lead generation and sales teams to incubate and nurture customers and prospects.
• Experience running engaging social media and email campaigns that deliver strategic results.
• Familiarity with online branding, media and campaign management.
• Strong research and analytical abilities; data management, interpretation, reporting and insight.
• Strong understanding of current online marketing concepts, strategy and best practice.
• An ability to analyse and research problems and present well-written arguments for promoting and initiating actions or remedies.
• The ability to manage multiple projects simultaneously.
• Impeccable attention to detail and comprehensive time management skills.
• Marketing qualification or Business degree preferred.
If you feel that this is you then please call the Rocking Zebra Recruitment Team today or send your CV to us
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your call and application within 3 days however if you have not heard from us in that time you have not been successful for this opportunity. Do not give up keep your eye on our website for other suitable roles. Good Luck!